The value of fear in marketing? Marketing is the Art of Fear and grabbing your attention and not letting go till you make a decision. For an example “The launch”. The launch of a product is probably one of the greatest fear tactics of marketing ever. But, it is highly efficient because your allowing your client to understand they can only buy this product or service at this particular date. And you most pre- order now basis on our product is so awesomeness in that you really need this product presently.
Not merely waiting one extra month plus receive the SAME product for 40% discounted.
I would accept fear marketing is efficient, and a wondrous alternative is “truthfulness marketing”. Tell the facts this present product is astonishing, this can protect your time plus cash so you can allocate more living doing whatever you love with whom you love.
Honest Marketing I gather will bring a tribe behind you that you at no time thought you can produce previously.
That is why in my personal business I believe in 100% transparency.
Anybody say what you fancy. But, honestly will allow you to rest at night, including mistruths will simply you to buy pills to continue to sleep at nightfall.
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